PRIVACY POLICY

Effective: September 1, 2017

This Privacy Policy governs the manner in which CDx Diagnostics, Inc., a Delaware Corporation, (“CDx”) collects, uses, maintains and discloses information collected from users (“you,” “your” or “User”) of its cdxdiagnostics.com web site and any derivative or affiliated web sites on which this Privacy Policy is posted (collectively, the “Site”). CDx reserves the right, at its discretion, to change, modify, add or remove portions of this Privacy Policy at any time by posting such changes to this page. You understand that you have the affirmative obligation to check this Privacy Policy periodically for changes, and you hereby agree to periodically review this Privacy Policy for such changes. The continued use of the Site following the posting of changes to this Privacy Policy constitutes an acceptance of those changes.

Privacy
CDx is committed to safeguarding the information you entrust to CDx through our compliance with this policy and believes that every User should know how we utilize the information collected from Users. Please note that the Site may contain links to other web sites, and the Site allows Users to download or otherwise access Content (as defined in the Terms of Use), including software, controlled by third parties. CDx is not responsible for the privacy practices of these or any other web sites or Content controlled by third parties, and you access and utilize such Content and web sites entirely at your own risk. CDx recommends that you review the privacy policies and other practices governing any other web sites that you choose to visit and any Content you wish to download or otherwise access.

CDx is based, and this web site is hosted, in the United States of America. If you are from the European Union, Canada or other regions of the world with laws governing data collection and use that may differ from U.S. law and you are registering an account on the Site, visiting the Site, purchasing products or services from CDx or the Site, or otherwise using the Site, please note that any personally identifiable information that you provide to CDx may be transferred to or utilized by CDx or its affiliates in the United States. Any such personally identifiable information provided may be processed and stored in the United States by CDx or a service provider acting on its behalf.

Privacy Practices for Medical or Health Information
CDx does not collect any medical or health information through the Site. However, if you would like more information about (a) how CDx collects or uses the medical or health information it may collect through other means; or (b) your options regarding the same, then please view the Privacy Practices Notice, which may be accessed via this link.

The Information CDx Collects
Users browsing the Site without registering an account or affirmatively providing personally identifiable information to CDx do so anonymously; however, certain non-personally identifying information may be collected, as provided below. Users may provide, and CDx may collect, personally identifiable information from Users in a variety of ways. Personally identifiable information may include, without limitation, (i) contact data (such as a User’s name, phone number, mailing and e-mail addresses); and (ii) demographic data (such as a User’s zip code , gender, or age). CDx does not collect social security numbers. If you communicate with CDx by e-mail or otherwise, complete online forms, or otherwise interact with or uses the features on the Site, any information you provide may be collected by CDx.

CDx may also collect information about how Users use the Site, for example, by tracking the number of unique views received by the pages of the Site, or the domains and Internet Protocol (“IP”) addresses from which Users originate. While not all of the information that CDx collects from Users is personally identifiable, it may be associated with personally identifiable information that Users provide CDx through the Site or otherwise. Additionally, certain information regarding your computer systems, network locations, IP address and software may be communicated to CDx in certain circumstances by the digital rights management systems associated with certain Content that you download or access via the Site in order to prevent unauthorized use or distribution of the associated Content. Non-personally identifiable information collected by CDx (such as patterns of utilization) is exclusively owned by CDx and may be used as it sees fit in accordance with applicable law.

Cookies
Like most web sites, the Site uses cookies and web log files to track site usage. A cookie is a tiny data file that resides on your computer that allows CDx to recognize you as a User when you return to the Site using the same computer and web browser. Like the information you enter during account registration, cookie and log file data is used to customize your experience on the Site. One type of cookie, known as a “persistent” cookie, is set once you have logged in to your Site account. The next time you visit our Site, the persistent cookie will allow us to recognize you as a previous User. Another type of cookie, called a “session” cookie, is used to identify a particular visit to the Site. Session cookies expire after a short time or when you close your web browser. You can choose to disable cookies on your browser or allow your browser to notify you when a cookie is being sent, however this may prevent you from utilizing certain features of the Site.

IP Addresses
Due to the communications standards on the Internet, we automatically receive the uniform resource locator (URL) of the web site from which you came and the web site to which you proceed once you leave the Site. We also receive the IP address of your computer (or the proxy server you use to access the World Wide Web), your computer operating system and type of web browser you are using, as well as the name of your Internet service provider (ISP). This information is used to analyze overall trends to help us improve the Site. The linkage between your IP address and your personally identifiable information is shared with third parties in accordance with this Privacy Policy.

Web Beacons and Ad Networks
We may allow other companies, called ad networks, to serve advertisements to Users via the Site. Ad networks include third party ad servers, ad agencies, ad technology vendors and research firms. CDx may “target” some ads to Users that fit a certain general profile. To deliver these ads properly, the Site may include a file, called a web beacon, from these ad networks within pages served by the Site or implement other monitoring technologies so the networks may provide anonymous, aggregated auditing, research and reporting for advertisers as well as to target ads to you while you visit other web sites. These general targets may also be used by ad networks to display targeted ads on other web sites as a substitute for random, irrelevant ads. In addition, the Site may use the technology of ad networks to serve ads only when you visit this Site. Ad networks may use non-personal information, such as your state or zip code, in order to provide advertisements about goods and services that may be of particular interest to you while you visit this Site. Because your web browser must request these advertisements and web beacons from the ad network’s servers, these companies can view, edit or set their own cookies, just as if you had requested a web page from their site.

Log Files
We use log files in connection with our Site. Log files track IP addresses, browser type, Internet Service Provider (ISP), referring/exit pages, platform type, date/time stamp, and number of clicks. We utilize this information to analyze trends, administer the Site, prevent fraud, track website navigation in the aggregate, and gather broad demographic information for aggregate use.

Social Networking
The Site may permit you to use third party social networking platforms such as Facebook, Pinterest, Twitter, and Google+. This may include the use of social media plugins and features such as Facebook’s “Like” features, Twitters “Tweet” features, Pinterest’s “Pin” features, Google’s “+1” features, etc. When you use these social networking platforms and plugins, your username connected to the information about you or collected from you on these services may be shared with us. When you use social networking platforms and plugins, you share your information with the applicable third party social network platforms and their specific privacy policies, terms of service, terms of use, and/or other terms and conditions apply disclosure of such information. In addition, such third party social network platforms may be able to collect information about you, including your activities and traffic and/or may notify your connections through their platform about your use of the Site. Such services may allow your activity to be monitored across multiple websites for purposes of delivering more targeted advertising. Please note that the specific privacy policies, terms of service, terms of use, and/or other terms and conditions of the applicable third party social network platform providers will apply in those situations and we encourage you to read them. We may add new social networking plugins, features, and buttons to our Site from time to time.

Third Party Advertising Services
Over time, we may employ various different advertising or remarketing services that serve you targeted advertisements to make your online experience more focused to your interests. We will not distribute any personally identifiable information collected from the Site or any landing page(s) to advertisers or remarketing services.

Google Analytics
We use a tool called “Google Analytics” to collect information about use of the Site. Google Analytics collects information such as how often Users visit this Site, what pages they visit when they do so, and what other sites they used prior to coming to any of the Site. We use the information we get from Google Analytics only to improve the Site and related services. We do not combine the information collected through the use of Google Analytics with Personal Information. Google’s ability to use and share information collected by Google Analytics about your visits to this Site is restricted by the Google Analytics Terms of Use (available at https://www.google.com/analytics/tos.html) and the Google Privacy Policy (available at https://www.google.com/privacypolicy.html). You can prevent Google Analytics from recognizing you on return visits to any website by disabling cookies on your browser. You can also download a Google Analytics opt-out add-on to your browser.

How CDx Uses Information
CDx may use personally identifiable information collected through the Site for the specific purposes for which the information was collected, to contact Users, and otherwise to enhance Users’ experience with CDx. CDx may also use information collected through the Site for research regarding the effectiveness of the Site and the business planning, marketing, advertising and sales efforts of CDx, its trusted affiliates, independent contractors and business partners. Information collected from you may also be used to ensure compliance with certain terms and conditions and agreements entered between you and CDx as well as to prevent unauthorized use or disclosure of Content downloaded or otherwise accessed via the Site. CDx may communicate with you through email and notices posted on this Site.

Disclosure of Information
CDx may disclose personally identifiable information collected from Users to its parent, subsidiary and other related companies, trusted affiliates, independent contractors and business partners who will use the information for the purposes outlined above, as necessary to provide the services offered by the Site and the Site itself, and for the specific purposes for which the information was collected. CDx may disclose personally identifiable information at the request of law enforcement or governmental agencies or in response to subpoenas, court orders or other legal process, to establish, protect or exercise CDx’s legal or other rights, to defend against a legal claim or as otherwise allowed by law. CDx may disclose personally identifiable information in order to protect the rights, property or safety of a User or any other person. CDx may disclose personally identifiable information to investigate or prevent a violation by User of any contractual or other relationship with CDx or where CDx has a good faith belief that access, preservation or disclosure of such information is reasonably necessary to protect the rights, property or safety of CDx, its users or the public or the perpetration of any illegal or harmful activity. CDx may also disclose aggregate, anonymous data based on information collected from Users to Content developers, investors, advertisers and potential partners. Finally, CDx may disclose or transfer personally identifiable information collected from Users in connection with or in contemplation of a sale of its assets or business or a merger, consolidation or other reorganization of its business.

Security of Information
Information about Users that is maintained on CDx’s systems is protected using industry standard security measures. In order to secure your personal information, access to your data is password-protected, and sensitive data is protected by SSL encryption when it is exchanged between your web browser and the Site. However, no security measures are perfect or impenetrable, and CDx cannot guarantee that the information submitted to, maintained on or transmitted from its systems will be completely secure. CDx is not responsible for the circumvention of any privacy settings or security measures contained on the Site by any Users or third parties.

Children's Privacy
Although our website is a general audience site, we restrict the use of our service to individuals age 18 and above. We do not knowingly collect personal information from children under the age of 13.

Updating Personal Information; Opt-Out
If your personally identifiable information changes, CDx will endeavor to provide a way to correct, update and/or remove your previously provided personal data. This can be done by emailing a request to CDx at privacy@cdxdiagnostics.com.

Your California Privacy Rights and Online Tracking
California Civil Code Section 1798.83 permits users that are residents of California to request certain information regarding CDx’s disclosures of personally identifiable information to third parties for such third parties’ direct marketing purposes. If you are a California resident and would like to make such a request, please email CDx at privacy@cdxdiagnostics.com or write to us using the contact information noted in the “Contact Us” section below.

The California Online Privacy Protection Act (“CalOPPA”) requires CDx to disclose how it responds to Do Not Track signals set in a User’s web browser. Please note that the Site does not interpret or respond to "Do Not Track" signals. However, you may set your web browsers to not accept new cookies or web beacons, be notified when you receive a new cookie, or disable cookies altogether. Please note that without enabling these features, your experience on the Site may not be as smooth and you will not be able to take full advantage of the Site’s features that involve web browsing. Please see the “Help” section of your web browsers for instructions on managing this security preference.

Correcting, Updating, Accessing or Removing Personal Information
To the extent applicable, if a User’s personally identifiable information changes (such as a User’s zip code), or if a User no longer desires to receive non-account specific information from CDx, CDx will endeavor to provide a way to correct, update and/or remove that User’s previously-provided personal data. This can be done by emailing a request to CDx at privacy@cdxdiagnostics.com. Additionally, you may request access to the personally identifiable information as collected by CDx by sending a request to CDx as set forth above. Please note that in certain circumstances, CDx may not be able to completely remove a User’s information from its systems. For example, CDx may retain a User’s personal information for legitimate business purposes, if it may be necessary to prevent fraud or future abuse, for data recovery purposes, if required by law or as retained in CDx’s data backup systems or cached or archived pages. All retained personally identifiable information will continue to be subject to the terms of the Privacy Policy to which the User has previously agreed.

Governing Law
This policy and use of CDx shall be governed by and construed in accordance with the laws of the State of New York. If any provision of this agreement shall be unlawful, void, or for any reason unenforceable, then that provision shall be deemed severable from the other provisions and shall not affect the validity of the other provisions.

Contacting CDx
If you have any questions or comments about this Privacy Policy, you may contact CDx via any of the following methods: CDx Diagnostics, Inc.

Two Executive Boulevard Suite 102 Suffern, New York 10901 845-369-7069 privacy@cdxdiagnostics.com